Does Your Website Have Curb Appeal?

As you know, curb appeal is an important factor in ones ability to sell a home. If the yard is unkempt, the gutters overflowing, the windows dirty and impossible to see through, many of your potential buyers are going to be turned off by the property, no matter how it looks on the inside.

Your website is the same way. If an internet user visits your website for the first time and feels that your website is unkempt and generally unappealing to the eye, they will turn around and leave your site without bothering to find out what kind of great information you have within the pages of your site.

When was the last time you got an outsiders opinion of your website? It’s important to try and keep an unbiased eye when it comes to the design of your site, but this task is pretty difficult. If you spend any good amount of time working on the design and layout of your website, chances are that you personally find it appealing. The best way to know if the general public agrees with you is to ask an outsider what they think of your site. The next time you have a social gathering, try asking 3 people to sit down and navigate around your website. Ask them the following 4 questions:

• • What was the first positive thing that caught your eye on my site?
    

• • What was the first negative thing that caught your eye on my site?
    

• • Was there anything on my website that you felt was unnecessary?
    

• • Was there anything not on my website that you felt was missing?

The answers to these questions should help you to establish some of the things you may need to change on your website. Remember, it’s never too late to make your website more aesthetically pleasing!

The Industry Leader Celebrates Its' 10-Year Anniversary...My, How Time Has Passed!

With over 35,000 clients nationwide, and widely recognized today as the real estate leader in website design, hosting, and Internet marketing, Advanced Access and all of our employees are proud and excited to celebrate 10 years of exceptional service to our extended family members. We have and will continue to provide you with the very best in products, programs, and services. We take great pride in providing a necessary service with the added responsibility of technological excellence and the entire Senior Management Team and staff is dedicated to this on-going endeavor.

While our reputation and standing in the real estate industry has certainly grown, and with it our responsibilities to you – our wonderful and faithful customers – we would like to thank each and every one of you for your faithful and continued support.

To celebrate this wonderful achievement, we will be announcing a number of special promotional activities to express to you our appreciation for 10 years of loyal customer support.  Watch for announcements regarding these exciting programs throughout the upcoming year.