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Please feel free to forward these Marketing Tips to friends and family! If your friends are not subscribers to Advanced Access, they can sign up for our Weekly Marketing Tips RIGHT HERE. Property
Update Center… Last week we announced the addition of our new Property Update Center. This fabulous new feature will streamline communication between you and your clients in countless different ways. The Property Update Center allows you to create a password-protected page for your clients' review on your website. Although we originally created Property Update Center as a transaction manager, we were confident that YOU would come up with unique and special methods to use this page to communicate with your clients. Because each page is created through our versatile Page Manager program (without specific "fields") you can create a special "Client Review" page for ANY purpose within your imagination. Here are a few GREAT Ideas for
using the Property Update Center For Prospects - If you receive a call or e-mail from a client with questions that need to be answered, why not create a 'Client Update' page. Here you can post the answers to your clients' questions with their own personal login and password. This will allow you to create a handy reference for your clients that can be accessed at any time. You can organize the information in a chronological format for easy viewing on your website. Posting a log of your meetings, property showings, and correspondence on your website will provide your clients useful information and a history file they can refer to on a regular basis. In addition to helping you STAND OUT from the competition, your Client Update page will add loyalty and credibility to the agent-client or agent-prospect relationship. And, your update page will direct your prospects to return to your website frequently for further information. For Relocation - If a buyer is moving to a specific place in town, set up an 'Update' page with information about their specific community, maps of the area, special phone numbers, links to job sites, and more. Most of this information should be easy for you to quickly research on the Internet. Your prospects will be SO impressed with your efficiency when they log in to their own personal page and find a comprehensive page with the results of your research on their behalf. The relocation page will create more loyalty and make your prospects feel special as a bonus. For Family & Friends - Have some FUN with the Property Update Center, and use it for general announcements, family reunions and get-togethers. It's easy to post directions to the next neighborhood party, instructions on what to bring, details, and a list of who's attending the party! Stay on the cutting edge of technology by using your website to bring everyone together. Provided in the Virtual Office is a selection of generic 'Property Update' headers that you can select to be featured on your primary Login page. If you choose to use this page for a different reason, please talk to your Account Executive for ideas on different ways to make this unique. The fee to add the new optional Property Update Center to your current Advanced Access website is a $50.00 one time fee. Please contact your Account Executive for more information or to order the Property Update Center today. Link Popularity Update RealtyDirectory is designed to serve both homebuyers and the real estate professional. This program is very easy to add and does not require a reciprocal link. Here's how to get started: Visit the link below: - Fill in the 'Contact Name' - Fill in the 'Organization/Company - This is what is displayed as your title! - Enter in up to 250 characters of description - Select your Keyword/Category on the left - Select your main city/state on the right. - Hit Submit Your listings will then be automatically created and you have the option of uploading your picture to your free listing! If you have any questions, please don't hesitate to contact your Account Executive. Read the following from real estate professionals who are using Advanced Access' Marketing Tips to their advantage: "I appreciate the help you have been. I loaded two of my "sold" properties in my web page GiffordMyers.com and they look good. As I told you, I work almost exclusively with buyers, and so need to emphasize that more and more. Any ideas that you have for me to expand that, I would be happy to get them. I am pleased to report that I am getting some leads..... And am working to increase this business." Gifford Myers "Hi Chris: Thank you so much for the time you spent with me this morning. It was really great to realize that someone out there does more than just collect my money and go their merry way. I referred you to a new customer today, but I was not sure how to tell them where to reach you. Thanks!" Willie Stewart Advanced Access |
