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Keep Your
Prospective Clients Interested!
One of the ways to
keep your prospects coming back to your site on a regular basis is
to keep your content fresh and new. So how do you keep your
prospects and clients interested? One way to “keep ‘em coming back’
is to write a bi-monthly or monthly NEWSLETTER with
interesting reports and news about what's going on in the world of
Real Estate.
The newsletter is
one way of keeping prospects in your site as well as getting them to
come back to your site on a regular basis. We recommend that
whatever your product may be, always offer a free newsletter. You
can offer a daily, weekly, bi-weekly, tri-weekly, bi-monthly or
monthly newsletters depending on how much time you wish to spend in
researching and writing your document.
Perhaps the best
option is a bi-monthly or monthly time period because the
newsletters will not be seen for a while between issues. There is
that feeling of missing the issue. The more often you change your
newsletter, the more "urgency" is created for your visitors to come
back soon. The key lesson is to make your newsletter as valuable as
possible, so people will actually look forward to receiving it.
Keep your
newsletter SHORT. Nobody wants to spend a half hour or more
reading the news no matter HOW interesting it may be. So,
keep it short, and if your visitors have questions for you, they
will ask! That's the point, right? To keep them interested!
There are several
programs available that will automatically send out a Real Estate
newsletter FOR you, but many of these involve a yearly
cost.
Realty Times
An excellent real
estate news resource, Realty Times also offers a program where you
can report Market Conditions that are reported on various news sites
on the Internet.
Realty
Times Sample Newsletter -
Click
Here
Click Here for Pricing or call 800-335-1563 for more info.
Real Estate
ABC
What's Cool? Only
$99 per year and the header is designed to match your website! The
Real Estate ABC newsletter covers interest rate predictions,
national and regional real estate sales and appreciation, one major
article, graphs and charts, question of the month, new movies, and
more. RealEstateABC.com has been on the Internet since February
1998 and has offered its specialized newsletter for over three
years.
To
Sign up or View Real Estate ABC
Sample Newsletter & Content -
Click Here
Inman
ClientDirect
e-Newsletter for $149.95. Billed as the ultimate Realtor marketing
tool, the Client Direct e-Newsletter is a fully customizable,
attractive-looking e-newsletter packed with great content and tools.
Inman
ClientDirect e-Newsletter Sample -
Click Here
To
Sign Up -
Click Here
For those with more
time and writing skills, you may choose to write your own
newsletter. This of course takes more of your time, but it is
definitely a valuable tool!
Read the following from real estate
professionals who are using Advanced Access' Marketing Tips to their advantage:
"Dear Andrea,
I just wanted to take a moment and thank you for all your assistance in setting up my web site. Your help has been above and beyond the call of duty. It has been a real pleasure working with everyone I have been in contact with at Advance Access and especially you. I hope the company realizes what an asset you are to them. I will certainly recommend Advance Access and you to anyone who is looking for a web site. I just can't imagine a better product or staff. I look forward to speaking with you again in the future and thank you again for all your help."
Ron Miller
Scott Taylor says:
"I really appreciate your customer service, Your people, (especially Kevin Hertzer), are so eager to help. I've had other real estate website in the past, Homes.com, Realtor.com, and your product far exceeds what they offer, Thank you so much!"
Ray Pendleton says:
"The site is great and you have done an excellent job of getting me started. I imagine I will have some questions, but so far I'm very pleased."
Advanced Access
8101 East Kaiser Blvd, Suite 300 Anaheim, CA 92808
Toll Free: (866) 518-1571
Monday - Friday, 7:00 am - 6:00 pm (Pacific)
Saturday & Sunday, 7:00 am - 4:00 pm (Pacific)
Email:
Support@AdvancedAccess.com
Website:
www.AdvancedAccess.com
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