Advanced Access Blog

Marketing Tips and other tid bits for your Real Estate Website

Advanced Access

Tips on Real Estate Web Design, Marketing, and Search Engines

Archive for the 'Search Engines' Category

Are You Landing Your Next Real Estate Deal?

Wednesday, June 24th, 2009

One of the most overlooked aspects of real estate websites and online advertising is the landing page. Landing pages are a page on your site, targeted to a specific user or a specific aspect of your business. The goal of a landing page is usually one of three things; move a visitor to another page [...]

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Do you Have a Lead Strategy?

Wednesday, May 20th, 2009

Over the last two weeks, I have talked about some marketing and lead generation ideas for your real estate website. I have received several emails over the last week with questions about how to get started, or what some of the best options are for marketing your website and increasing your results. I decided to cover many of those [...]

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Yahoo to lay off 1500+

Tuesday, October 21st, 2008

Third quarter profits and missed sale to Microsoft contribute to Yahoo’s layoffs (or “firing” as this article states) of 1,500+ employees (approximately 10% of its workers).
I found the article on Yahoo which got the story from the Associated Press. Syndication is odd when you “publish” a story by another source about your own business.
And of [...]

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Did you catch “Link Week” at Google?

Monday, October 20th, 2008

Recently Google changed their Webmaster Guidelines to exclude the phrase about getting inbound links for your site. They changed it to less specific verbiage recommending that you simply make sure other sites know your site exists. Most SEO’s feel this is pointing to an emphasis on relevance above all else.
The Official Google Webmaster Central Blog began [...]

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Are you giving out answers for Links?

Wednesday, April 23rd, 2008

There are all kinds of social media outlets available now, and they are definately a resource that could be mined for great relevant links.
Two Resources you should check out:
Trulia Answers:
Trulia.com is known as a housing search platform, but they have now added a social aspect to it and allow users to post answers…with hyperlinks back [...]

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