Advanced Access Blog

Did you know that through hosting your own real estate website, posting regular blog updates, and communicating with social media, you aren’t just slapping words on the Internet? It’s true! Each and every word you put out on the Web is gelling with the rest to create an online brand for you and your real estate business.

The content of your website and the phrases in your Facebook statuses aren’t just arbitrarily constructed works of text – together, they form the image of you that your clients and prospective clients see. You and you alone have the power to make that a positive or negative appearance.

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Is your real estate marketing amazing? Well, if it is, perhaps you’re going in the wrong direction.

Lake Superior State University released a list of words that were used so habitually last year that they’ve been banned from use in 2012. Here’s a handful of the banned words you, as a real estate agent, should probably do your best to avoid according to LSSU.

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With each passing moment, social media becomes more and more integrated into our daily lives. As a real estate agent, this is the new (and easy) way to communicate with your prospects and clients. If you haven’t already gotten involved, I strongly urge you to start using social media to communicate. If you’re not sure where to start, here are some ideas.

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