Advanced Access Blog

You may have heard for the term, “Search Engine Optimization,” or SEO, but you may not be very familiar with it. Quite simply, SEO is the way you improve the visibility of your website in search engine results. It is one of our most important ways you can be found by home buyers and sellers on the web.

Google, arguably one of the most popular search engines (if not THE more popular) has published a helpful resource for internet marketers like you who would like to boost their SEO. It’s called The Search Engine Optimization Starter Guide and it was originally created for Google employees, but it’s now available to anyone!

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With Thanksgiving right around the corner (is it really just three days away?) and Black Friday looming behind it, marking the official beginning of the holiday shopping season, it’s easy to get swept away by all the hustle and bustle of the things that need to be done. Decorations need to be put up. Food needs to be prepared. Homes need to be cleaned.

But that’s not what Thanksgiving is all about. Thanksgiving is about just that — stopping to give thanks. Most of us are infinitely blessed year round, but only on Thanksgiving do we actually come together to intentionally recognize everything we should be thankful for.

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Everybody is on Facebook nowadays. Gone are the days when this social networking site was merely a tool to help people pass the time — now it can be used as an effective marketing tool!

To connect your real estate agent Facebook page and your website, broadening your exposure and reach, you should add a “Like” button to your website. That way, users who visit your site can also get to know you on Facebook.

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