August 2004 Newsletter

“Good instincts usually tell you what to do long before
your head has figured it out.”
- Michael Burke

ADVANCED ACCESS Announces Valuable FREE UPGRADE!
Community Profile Information Now Available on your Website

At ADVANCED ACCESS, we continually strive to keep you updated with the latest in technological advances. To that end, we are pleased to announce a FREE UPGRADE that is NOW available for your website through your Virtual Office.

Your website visitors, prospects and clients will benefit from the valuable information available through YOUR website, and it will help them make important buying decisions. The Community Profile information includes the following detailed information for each geographic area (by zip code.)

• Age Demographic - a breakdown of the ages of people living in a certain neighborhood in attractive bar graph format.
• Environment Evaluation - includes average low and high temperatures, along with the possibility of events such as hail, hurricanes, tornados, earthquakes and more.
• Wealth Breakdown - gives your visitors an idea of the income of people who live in a certain neighborhood, along with a breakdown of White Collar and Blue Collar percentages.
• Crime Breakdown - compares the crime information for a certain neighborhood with the national average. 

ADVANCED ACCESS has partnered with OnBoard LLC and ReloDigest to provide this sample of vital information to all of our valued clients. If the name sounds familiar, OnBoard is the same company with whom we have partnered for the last few years to provide School Information on your website. The quality of the OnBoard data is unparalleled and the school information is updated every three months. This FREE information that contains community profiles and school data originates from RELODigest.com and SchoolDigest.com and is brought to you through OnBoard LLC with our compliments.

The Community Profile Information has been automatically added to your ListNOW database on each individual listing in accordance with the ZIP CODE of the listing.

You can also add the Community Profile link to your Button Manager using your Classic Package 3.0™ website or as a link through one of your Page Editors. Simply create a hyperlink, and through your Links Manager use the pull down menu under Website to select Community Profile. This will link to your state page and allow the user to select areas in that state and then further drill down to the zip code in which they are interested.

Directions for Classic Package 3.0™ 3.0 Users:
Login to your Virtual Office
Click on Design Center
Click on Nav Bar Manager
Click on Buttons
Click on Create Custom
Type in your 'Button Name' - Community Profile or Community Info as a suggestion
Under Hyperlink Options, use the pull down next to 'Website' and select Community Profile
Click on 'Add'
At the top of the page, click on 'Order' to change the order of your buttons
Your button was added to the bottom of the list. Pick up your button and move it to the section you wish it to be located.
Click on Update Order

If you are not using Classic Package 3.0™, please don't hesitate to contact our Customer Support Department and we will be happy to assist you with this FREE upgrade. Simply call us TOLL FREE at 866-518-1571 or send us an email to support@advancedaccess.com.

Check Out These Special Offers for
RELODigest.com or SchoolDigest.com Products

If you would like to upgrade to RELODigest.com or SchoolDigest.com, ADVANCED ACCESS can offer you these products at $50.00 off their regular retail price.

ReloDigest - $150.00 a year - Sign up with ADVANCED ACCESS for $100.00 and save $50.00!
SchoolDigest - $150.00 a year - Sign up with ADVANCED ACCESS for $100.00 and save $50.00!

What are the benefits of signing up with ReloDigest or SchoolDigest if I already have your FREE information?  Signing up for these products will allow you to create more detailed reports on individual communities or schools, email or print the reports to your clients, and package the pages with your picture, contact information, and customized resume information. The upgrade will also include a Lead Generation Form. Once the Lead Generation Form is filled out, it will be sent to your email address as a notification of a lead.

These special upgrades will also allow you to create customized links to specific communities or counties with your picture and contact information (it's more customized than the current OnBoard and AA branded page displayed in the example above.)  You will have access to as many as THREE states of community information with this upgrade.

Please contact our Sales Department for additional information.
info@advancedaccess.com or call us TOLL FREE at 800-335-1563.

We are pleased to offer our new COMMUNITY PROFILES upgrade with our compliments.  This is just another service added on to your website to make your site 'sticky'.

It’s That Time Again…Back-to-School Internet Resources

The summer has simply flown by and it’s nearly time for the kids to go back to school for the fall season.  That’s why NOW is the perfect opportunity to contact your clients and prospects to pass along some handy back-to-school Internet resources.  Sending your clients, prospects, and sphere-of-influence a friendly “back to school” email greeting with valuable information can help parents and children make the transition to a new school year, and give you a chance to promote your website at the same time!

The Virtual Office in your ADVANCED ACCESS website provides a nice selection of specially designed Intellicards with colorful and fun “Back-To-School” graphics. All you need to add is your personal message. With a little research on the Internet, you can find resources to provide your clients and prospects to help them plan for the new school year. The Internet has wonderful resources about back-to-school topics, including promoting the well-being of children, helping students deal with transitions from one school to another, health and safety issues, life after high school, planning back-to-school events, and parent-teacher communication.

Here’s how to locate Back-To-School links: visit your favorite search engine (such as Google.com or Yahoo.com) and enter “Back to School” in the search window.

Here are a few ideas for Back to School Links:

The National PTA Organization
The National Safety Council
Kid’s Health

You may also have a few favorite back-to-school websites that you can add to our list and pass along to your clients and prospects.

Keeping in touch with your clients and prospects regularly is EASY with Intellicards Email Marketing Program. Or, you can set up a link to these back-to-school resources on your website. To display a seasonal theme, ADVANCED ACCESS features back-to-school website designs in your Virtual Office, along with holiday designs for every month of the year.

If you have the Classic Package 3.0TM design, you can make the changes directly through your Virtual Office. Any of our customer support representatives would be happy to assist you in making the changes to your site. Simply give us a call TOLL FREE 866-518-1571 or e-mail us at support@advancedaccess.com.

How to Never Have Another Long Email Disappear
After You’ve Typed Most of it Out.

By Bill Koelzer

Ever be typing out a long email and when you were nearly finished, your computer froze up, you lost power, or you accidentally deleted what you’d typed?  Yes, there’s “Undo,” but what if you lost something too far back for Undo to Undo?

Curses aside, we’ve all done that right?  Here’s how to avoid that sad moment. 

Whenever you realize that your email is getting long, copy what you have done so far, go to your Microsoft Word, open a blank page, and paste your work onto it.  Here’s the next step, though, to REALLY prevent loss.

Immediately SAVE the Word document.  But just before you SAVE it, open a new FOLDER and name it “eMail-DeleteThis.”  Then, SAVE the text to that folder. (Later, when your email is safely gone, you can delete the contents of this folder to save space)

Also, be sure that you have commanded your Word software to SAVE DOCUMENTS in the background every so many minutes to ensure that no recent typing is lost.

To do this, while in your Word document, go to Tools>Options>Save and put a check mark alongside: “Save AutoRecovery Info Every (  ) Minutes”  Doing so tells Word to Automatically Recover your document up to the point of your last real SAVE or AutoRecovery SAVE that you made.  I set mine to save every three minutes, and then I know I will likely only lose the last paragraph or so.

Activating AutoRecovery means that the NEXT time that you OPEN Word (or, often, reboot and open Word), what pops up automatically is the document that you just left, ideally with all or most of your text still there waiting for you. 

When that document pops up, it may say “Recovered” in its name.  Therefore, just SAVE AS the same name you’d given it earlier, and when it asks if you want to replace the original document of that name, say OK. 

If you had been typing out a long email message when you lost power or your computer locked up, you can see how happy these tricks would make you.  Now you never have to lose a partially-typed email message again.  Just always remember that when your document gets beyond 3-4 paragraphs, you might want to finish writing it in Word.  Then just copy and paste the entire brilliant email you’ve composed into your email box…. and just send it as usual.

If you love learning new tricks like this, you can show your appreciation of me telling you by sending me truckloads of the new, but almost impossible-to-find, Heinz Lo-Carb Ketchup (I love ketchup) because on July seventh, my goal of losing 60 pounds began.  (EEEEEk!)


Bill Koelzer is a Web marketing consultant to Web-proficient agents nationwide. He is co-author, with Barbara Cox, Ph.D., of the Prentice-Hall books, "Internet Marketing in Real Estate" and Internet Marketing. Koelzer is also webmaster of Orange County Real Estate - Search MLS, among the most-awarded known Realtor ® sites. Contact info: www.koelzer.com or e-mail him at Bill@Koelzer.com

ADVANCED ACCESS COMPLETES PROMOTIONAL VIDEO

The Sales Division, in cooperation with the Marketing & Communication Division of ADVANCED ACCESS, recently completed the filming of its first-ever promotional video entitled “The KEY To Your Success…Is Our SERVICE.”  The 5-7 minute production, which was shot at company headquarters in Anaheim, California, will be used for various informational and promotional purposes throughout the year.

The video features current ADVANCED ACCESS staff, as well as a brief review of products, programs, and services.  The taping schedule utilized several locations and Departments at the modern ADVANCED ACCESS facility. 

After conducting an extensive search and interview, Karen S. Gregan of Artist Management Agency, Inc., was chosen to serve as the video’s host, and brought a wealth of talent and experience to the production.  Gregan is an established and experienced host, who has credits in television, film, theatre, and training.  She has appeared in a variety of television shows including, “The District,” “The Practice,” “Party of Five,” “Picket Fences,” and “Melrose Place.”  A local agency, The Video Editor, which specializes in visual communication, was chosen to record and produce the video, and its President Steve Kosch, was personally in charge and supervised taping at the site.

“The need for a video presentation of this type had existed quite some time, and we felt the timing was right to produce a quality production that could be utilized in several different settings,” stated Jane Ellsworth-Purcell, Sr. Vice President for ADVANCED ACCESS.

The tape of the “raw un-edited” footage was compiled for preliminary viewing, and over the next few days final editing will be completed before being viewed and approved by the ADVANCED ACCESS Senior Management Team.

Gary R. Brackle, VP of Affinity Marketing & Communications, was also pleased with the company’s initial effort with a promotional video. “Obviously, all of staff was quite excited about our first attempt of a production of this kind, and as equally important as the video shoot itself was the commitment to keep an attitude of “business as usual” here at our offices throughout the day-long shoot.”  He continued, “It was vital to keep our staff in a position where they could continue to service our clients while the video shoot was being completed.”

Cameo appearances were also made by some current ADVANCED ACCESS clients.  Debbie Ferrari, Drew Hartanov, and Debbie Eversole were all invited to participate in the filming of the piece, and will be featured in various spots in the final production.

Featured AA Employee of the Month: Kyle O’Campo

This month we are featuring one of the dedicated members of our Customer Support Department, Kyle O’Campo. Kyle has been on board with ADVANCED ACCESS for nearly a year, and he is an upbeat, positive addition to our talented Customer Support Team.

Kyle was born in Boulder, Colorado and raised in the southern California city of Westminster. He now lives in Corona with the love of his life, Lynn, and their 3 puppies, Sandy, Mateo, and Rudy. Kyle attributes his natural abilities in customer service to his 93 year old grandmother’s influence, saying, “She has shown me how to be strong and how being persistent and efficient when addressing issues can pay off in the end. Seeing her confidence and positive attitude toward life’s struggles has really giving me strength in my performance.”

Kyle continues, “I try to treat people as I would like to be treated. Therefore, when I talk to clients I treat them as if no one else matters. My goal is to find satisfaction for my clients. I have come to recognize that efficiency is imperative - especially when someone needs help right away and that is what I try to represent in my customer service. It pleases me to be working with a company that holds customer service in such high regard since I find that to be the backbone of providing a quality product and service.”

Here are a few of Kyle’s favorite things:

• Favorite CD: Johnny Mathis Christmas Albums
• A saying he lives by: “There is no ‘try’ - only ‘do.’”
• Favorite Thing to do: Travel
• Favorite Sports: Rock Climbing/Paintball/Snowboarding
• Favorite food: Mexican Food
• Love of His Life: Lynn H.
• Coolest person in the world: Robert O’Campo (Kyle’s Father)
• Favorite movie of all time: Leon: The Professional
• Favorite song of all time: Shape of My Heart, by Sting
• Achievements: Performing at the House Of Blues

In addition to his other talents, Kyle is a member of a hip-hop group and performs at venues throughout southern California.


Kyle and Lynn

Client’s Remarks about Kyle:

“Kudos to Kyle for his patience and communication skills.”
- Norman Cantor

“Kyle was very helpful and very friendly.”
- Vera Stanley

“I have dealt with Kyle several times over the last week as I have called with various questions. He has consistently been helpful, knowledgeable and pleasant. Thank you for all of your help!”
- Frances Durbin

“Kyle was an amazing help today. I appreciated all the time he spent with me and especially him being so patient. Thanks, Ken”
- Ken Pullara

“Once again Kyle, thank you so very much!!!!! It is really nice to know that ADVANCED ACCESS has someone like you who is on the ball and on top of things!! Great job!!!”
- Robin Etheridge

Knowledgeable, friendly and accessible, Kyle is someone on whom we can always rely for friendly, courteous and efficient customer service. People like Kyle O’Campo truly make a difference to ADVANCED ACCESS customers and colleagues, and we’re thankful he is a part of our team.

July 2004  |  Back to Main Page  |  September 2004

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